gofundme.com the new Gvir on the block

Recently thousands of dollars are raised in a quick and short amount of time through the gofundme website. The sudden passing of a breadwinner or other emergency or non emergency tzedakas  now have a way to reach out to the broader population through the internet. No more do we have to rely on the snail mail for an emergency campaign. The emotional appeal with the instant ability to donate has made tzedaka giving easier for fundraisers as they can now target a broad market in just a few hours. With all the dangers and awareness associated with the web it now seems that these campaigns have the endorsement of Rabbonim and Roshei Yeshivos too realizing the important tool that the web could be used for the good.